September 13, 2021
Upgrading to Google Analytics 4
While Universal Analytics has proven excellent for data collection across websites since its launch in…
September 8, 2021
Google Analytics 4: What’s in and What’s Out?
Google Analytics is a vital source of marketing campaign intel for millions of businesses but…
August 31, 2021
Search News Update: August 2021
In some industries, there’s a noticeable summer slowdown. Everything gets a little quieter, more people…
August 25, 2021
Essentials for writing compelling PPC Ads copy
We all know that PPC is one of the most effective ways to drive traffic…
July 21, 2021
How to deal with negative reviews on social media
A negative review is every marketer and business owner’s worst nightmare but, they are almost…
July 14, 2021
Adrac confirmed as Amazon Advertising Partner
Hot on the heels of the news that Adrac has maintained our prestigious Google Premier…
July 12, 2021
Adrac’s Google Ads Premier Partner Status Extended
It’s official. Adrac has become one of just a handful of Google Ads experts to…
June 18, 2021
What is Adrac doing to prepare for the cookieless world?
Marketers and advertisers are entering a new era; that of the cookieless world. While tracking…