March 4, 2019
How To Brexit Proof Your Business
Even the experts don't know what will happen on the 29th March 2019 and many businesses are…
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December 20, 2017
Which Google AdWords Attribution Model Should You Use? (Series 4/4)
Which Google AdWords Attribution Model Should You Use? The one that works best for your…
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December 19, 2017
Sales people double your earnings by using this one simple step?
Actively seek out referrals and earn 4 to 5 times more than those sales people…
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December 7, 2017
Determining Proper Credit For Conversions (Series 3/4)
Log into your advertising accounts. Take a look at your advertising performance. Are your Google…
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December 1, 2017
What Does Attribution Modelling Mean? (Series 2/4)
To quote Google, “An attribution model is the rule, or set of rules, that determines…
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November 24, 2017
Why worry about what attribution model you use? (Series 1/4)
Using a more accurate attribution model helps you to improve the quality of your data.…
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October 24, 2017
An evolution of “Search”
Yandex pushes the bar with new intelligent search algorithm Korolyov The Russian search engine, Yandex…
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September 24, 2017
Google AdWords offers six attribution models
There are many attribution models out in the market and in the not too distant…
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August 24, 2017
Preview How A Attribution Models Will Impact Your AdWords Account
Google has a handy tool within your AdWords account that will show you how your…
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