January 6, 2017
Extended Ads Deadline
For those of you who have forgotten, the Google deadline for extended adverts is January…
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September 16, 2016
Performance by Results (PbR)
Paying for results is in vogue. The concept is fairly straightforward: The parties Define the…
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September 12, 2016
Automated Call Conversion Tracking; Its possible.
As several existing Adrac customers will know; Automated call conversion reporting from many of the…
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August 28, 2016
Google Merchant Centre Interface Changes
Google Merchant Centre Interface Changes It’s a safe bet to assume the Merchant Centre new…
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July 27, 2016
Hello Smart Bidding
Announcements: Google Monday 25th July 2016 On Monday, Google introduced Smart Bidding, a new umbrella name for…
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July 26, 2016
So Long “Converted Clicks”
Google is getting rid of its original metric for tracking conversion events that debuted in AdWords in…
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June 21, 2016
Critical Adwords Mistakes
Here at Adrac, a Google partner, we review thousands of campaigns during our in-depth on…
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June 1, 2016
Google Store Visits for Dummies
Let’s start with; There are a handful of requirements to meet first: Have a Google…
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March 20, 2016
An Improved Understanding of the Different Types of Keyword Matches
The post provides a greater understanding of the different types of keyword matches, their uses,…
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December 2, 2014
Impact on Search Share in US as a result of Firefox announcement.
This month has seen the announcement of some major partner losses for search giant Google.…
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