November 8, 2021
What is PPC?
If you own a business PPC can be the answer to your question of how…
August 2, 2019
Paid social going strong
The last 12 months have seen a boom in product ads – so much so…
January 6, 2017
Extended Ads Deadline
For those of you who have forgotten, the Google deadline for extended adverts is January…
September 16, 2016
Performance by Results (PbR)
Paying for results is in vogue. The concept is fairly straightforward: The parties Define the…
September 12, 2016
Automated Call Conversion Tracking; Its possible.
As several existing Adrac customers will know; Automated call conversion reporting from many of the…
August 28, 2016
Google Merchant Centre Interface Changes
Google Merchant Centre Interface Changes It’s a safe bet to assume the Merchant Centre new…
July 27, 2016
Hello Smart Bidding
Announcements: Google Monday 25th July 2016 On Monday, Google introduced Smart Bidding, a new umbrella name for…
July 26, 2016
So Long “Converted Clicks”
Google is getting rid of its original metric for tracking conversion events that debuted in AdWords in…
June 21, 2016
Critical Adwords Mistakes
Here at Adrac, a Google partner, we review thousands of campaigns during our in-depth on…
June 1, 2016
Google Store Visits for Dummies
Let’s start with; There are a handful of requirements to meet first: Have a Google…