June 21, 2022
3 Ways to Improve Your Ad Rank
As a PPC advertiser, you likely need to introduction to the importance of Ad Rank.…
June 14, 2022
Recapping Microsoft’s Recent Ad Updates
It’s been a busy few months at Microsoft, with a whole host of new tools…
November 18, 2021
Are Google’s Smart Search Campaigns Any Good?
Maximising your online visibility can be a time consuming task. Especially if you’re a smaller…
November 8, 2021
What is PPC?
If you own a business PPC can be the answer to your question of how…
August 25, 2021
Essentials for writing compelling PPC Ads copy
We all know that PPC is one of the most effective ways to drive traffic…
July 12, 2021
Adrac’s Google Ads Premier Partner Status Extended
It’s official. Adrac has become one of just a handful of Google Ads experts to…
February 24, 2021
Why is Brand Important in Paid Advertising?
When creating PPC ads, businesses can choose to incorporate their brand name - or even…
March 9, 2020
Microsoft Ads: The OTHER Pay-Per-Click Platform
When it comes to PPC, most advertisers automatically think of Google Ads. There’s a reason…
July 19, 2019
How to Get the Most Value From PPC Ads
While organic methods of promotion are certainly highly valuable, nothing beats PPC, or pay-per-click advertising…
January 6, 2017
Extended Ads Deadline
For those of you who have forgotten, the Google deadline for extended adverts is January…