July 21, 2020
Search News Roundup – July 2020
The last couple of months have been packed with digital developments, with digital transformation accelerating…
December 6, 2019
Search news roundup – December addition
The end of the year is nearly upon us – which means there are just…
August 2, 2019
Paid social going strong
The last 12 months have seen a boom in product ads – so much so…
July 19, 2019
How to Get the Most Value From PPC Ads
While organic methods of promotion are certainly highly valuable, nothing beats PPC, or pay-per-click advertising…
June 10, 2019
Getting to grips with your Google Ads optimisation score
As a Google Premier Partner, Adrac prides itself on having its finger on the pulse…
May 22, 2019
What came out of Google Marketing Live 2019?
The annual Google Marketing Live event has just drawn to a close in San Francisco…
November 13, 2018
AdWords Parallel Tracking Deadline Now In Force
The AdWords parallel tracking deadline has now passed, meaning that any advertiser using a third-party…
October 10, 2018
New Google Ads Formats for the Holiday Season
Although it might seem like summer has only just departed, in the eCommerce world, many…