May 28, 2019
GDPR: One Year On
Marketers had their world turned upside down on 25 May last year, when the General…
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January 7, 2019
Pinterest reveals its top 100 trend predictions for 2019
Pinterest has published its annual Pinterest 100 report, which looks ahead to identify 100 trending…
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January 25, 2018
The power of personalisation
Thanks to the rise of a mobile-driven, social media society, the way that consumers behave…
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December 20, 2017
Which Google AdWords Attribution Model Should You Use? (Series 4/4)
Which Google AdWords Attribution Model Should You Use? The one that works best for your…
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December 19, 2017
Sales people double your earnings by using this one simple step?
Actively seek out referrals and earn 4 to 5 times more than those sales people…
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November 24, 2017
Why worry about what attribution model you use? (Series 1/4)
Using a more accurate attribution model helps you to improve the quality of your data.…
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September 27, 2017
What does the Apple & Google deal mean for search?
Google’s dominant market share lead in the internet search business just got a little bit…
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September 24, 2017
Google AdWords offers six attribution models
There are many attribution models out in the market and in the not too distant…
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August 24, 2017
Preview How A Attribution Models Will Impact Your AdWords Account
Google has a handy tool within your AdWords account that will show you how your…
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