The chart shows clearly the performance of a given URL on a given search engine against either;
1. A Pre-set list of keywords provided by yourself
2. A set of keywords generated based on your industry and the content of your website
The “visibility” chart is NOT an illustration of traffic directed to your website from organic search.
The chart provides a holistic overview of the visibility of a website in organic searches that are of interest or relevant to a business.
Evaluation of your current organic search provider
Evaluation of your websites performance organically over a prolonged period
Visual representation of major changes in organic visibility inc. Manual Actions